Sponsored: Dubai’s social scene is getting a fresh new boost — and it’s all about giving you more reasons to go out.
Enter Cheers United, a brand-new initiative from MMI, designed to bring people back together while shining a spotlight on the city’s buzzing hospitality scene. Whether you’re planning after-work drinks, a last-minute dinner or a weekend catch-up, this city-wide concept makes it easier (and more affordable) to get out and enjoy what Dubai does best.
At the centre of it all is the MMI Cheers Club app — your new go-to for unlocking exclusive deals across the city. Free to download and available to residents and tourists aged 21+, it gives you instant access to dining, nightlife and even staycation offers, all in one place.
So, what’s the deal?
Cheers United brings together more than 60 venues across Dubai, encouraging people to rediscover their favourite spots — and try somewhere new while they’re at it. Think big-name favourites like Son of A Fish, Bar du Port, McGettigan’s, Bussola, Fish Taverna and African Queen — with more venues joining the line-up regularly.
The app makes spontaneous plans easier than ever, with users able to unlock and redeem offers instantly. From casual drinks to full-on brunches, there’s something for every kind of outing — and every budget.
One of the standout features is the weekly rotating dining concept, which gives you a fresh reason to head out throughout the week. Selected venues will offer drinks from just Dhs29, making midweek plans that little bit more tempting.
And when it comes to savings, they’re worth shouting about. Users can expect up to 50% off dining and drinks across participating venues, including hotspots like Bla Bla, plus deals on brunches and à la carte experiences.
But Cheers United isn’t just about nights out. The platform also unlocks staycation offers across the UAE and even the Indian Ocean, making it just as useful when you’re planning a weekend escape as it is for a quick dinner reservation.
The details
- Where: 60+ venues across Dubai
- Access: MMI Cheers Club app (free to download, 21+ only)
- Offers: Drinks from Dhs29, plus up to 50% off dining, brunches and experiences
- Timings: Vary by venue (check the app for details)
If your social calendar has been looking a little empty, this might just be your sign to fill it. Get the app now.
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