The Irish brand Primark has taken Dubai by storm already and it’s on the way to Mall of the Emirates
Dubai’s budget fashion fans, get ready — Primark is continuing its rapid UAE expansion with a brand-new store set to open at Mall of the Emirates on May 21 at 3pm.
The first Primark store opened in the UAE in Dubai Mall on March 26, and then the store in City Centre Mirdif followed closely with an opening on April 9.
A third Dubai store arrives
Primark isn’t slowing down. The Mall of the Emirates opening is the third of three planned locations across the city, rolled out in partnership with retail giant Alshaya Group. Set to open its doors on May 21, the new store brings the brand’s signature mix of trend-led fashion and ultra-affordable basics to a different corner of Dubai — making it even easier for shoppers to get their hands on those cult buys.
What to expect inside
If the Dubai Mall flagship is anything to go by, expect rails packed with everything from everyday essentials to viral fashion pieces, plus homeware, beauty and accessories — all at the wallet-friendly prices Primark is known for. The retailer has built a global following for offering on-trend style at accessible price points, with everything from T-shirts and denim to Disney collaborations and seasonal must-haves under one roof.
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